Janine Thomas Spargo is an award-winning creative strategist and CEO of CR8V. With over 25 years of experience as a designer, marketer, thought partner, team leader, mentor and educator, Janine distills business strategies into engaging, well-executed creative solutions that maintain brand consistency, exceed goals and improve efficiencies. Janine’s passion for branding, creativity and innovation is evident in her work and leadership. Her ability to translate complex ideas into compelling visual narratives has earned Janine a reputation for excellence in the industry.

Throughout her career, Janine has held key leadership roles at several global organizations where she led the development and implementation of brand identities, creative strategies, and enterprise solutions. As a champion of digital transformation and operational efficiencies within creative and marketing functions, Janine specializes in the strategic application of industry best practices, SaaS solutions and tools that drive agile innovation and execution. She has implemented comprehensive branding and marketing strategies by developing brand messaging, visual identity, graphic execution and innovative activation and deployment platforms within retail, entertainment, healthcare, finance, engineering, technology, and non-profit industries.

In addition to her professional accomplishments, Janine enjoys inspiring and motivating people to achieve their full potential. She is committed to fostering inclusive environments and engagements in which ideas, creativity and collaboration can thrive.